Why Every Brand Needs a Podcast, AND How to Build One

This week on the Marketing Happy Hour podcast, Cassie chats with friend and podcast expert, Rita Richa. Rita is a B2B podcast coach, show producer, founder of Reignite Media, and host of Bippity Boppity Business. In her conversation with Cassie, Rita spills the tea on why every brand should have a podcast and how to strategize for one. She shares how to use podcasting to build your brand, grow your network, and land more sales. 

And it wouldn't be Marketing Happy Hour without powerful career advice. Rita sprinkles in her top insight for professionals, including why experience is king and how to get more of it. 

Grab a drink and listen in to this week's Marketing Happy Hour conversation!

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Other episodes you'll enjoy if you enjoyed Rita's episode:

Get the Most out of LinkedIn as a Brand and Professional | Jenny Park of LinkedIn

Building a Social Media Side Hustle While Working Full-Time | Josie Maida of Maida Media

Getting Innovative: Pitching and Launching New Content Strategies | Michelle Westfall of Universal Parks & Resorts

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LINKS:

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Reflecting on Season 5 and Looking Ahead to Season 6

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Brand Photoshoots 101: What You Need to Know