Email Marketing 101: How to Increase CTR
In this episode of Marketing Happy Hour, we demystify all things email with Rondene Grinam, Global Email Marketing Manager for tech giant Microsoft.
Rondene shares incredible insights, including:
The power in networking to advance your career, especially in the early days
Simple email subject line tips that will increase open rates
How to utilize A/B testing to optimize an email strategy
How to determine if an audience is high or low value
Her experience and lessons learned in transitioning into a tech marketing role
+ MORE!
Grab a drink and listen in to this Marketing Happy Hour conversation!
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Other episodes you'll enjoy if you enjoyed Rondene's episode:
Copywriting 101 | Ethical Copywriter + Email Strategist Karsen Murray
Need to Optimize Your Website? Listen for SEO and UX Tips | Macey Miller of Be Bold Design Studio
Productivity 101: How to Hustle Sanely | Jess Massey of Hustle Sanely
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LINKS:
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